
New business models
People are more and more conscious about the choices they make as consumers. Instead of just new things, people seek experiences. The call for new business models, such as services, offers us opportunities to grow our business sustainably.
Our creativity and craftsmanship do not end with beautiful and functional products. We apply the same ingenuity and innovation into building new future-proof business models.
Circular economy gives us opportunities to create value for our consumers by keeping products and materials in circulation for as long as possible. Circular models are more sustainable from a social and environmental viewpoint and sound – and conscious – business.
Fiskars Group’s brand new innovation hub, BRUK, invites insights and people from across the company and beyond to design, test, and scale new ideas fast. With BRUK, we are celebrating a culture of everyday innovation. We are tapping into the creativity of our community and transforming it into solutions that benefit the consumer. BRUK will also be building meaningful partnerships with other companies, universities, startups, and more to explore new sustainable ways to make the everyday extraordinary.