Against throwaway culture

We fight throwaway culture by developing circular solutions and reducing our emissions. We are committed to adjusting our operations in line with the 1.5 °C climate target, and we regularly monitor the progress of our targets.

Circular economy

We are against throwaway culture. We develop circular solutions to extend the joy our products and services bring and to minimize the strain on our planet.

Circular business models create value by keeping products and materials in circulation instead of discarding them. For us, circularity can be renting, recycling, reusing, repairing, repurposing – the only limit is our creativity.

Our design is created to last. We want to attract people with unique visual appeal, unparalleled quality, and extraordinary attention to detail. We want to make sure our products are never thrown away.

Our target: Our target is that the majority of our net sales comes from circular products and services by 2030. At the end of 2024, 26% of the Group’s net sales were generated from circular products and services.

Circular economy

– We focus on lasting design.
– We test and guarantee the quality of our products.
– We use as much recycled materials as possible and test completely new material options.
– We develop circular services, such as the Fiskars Pan Care service and the Vintage service.
– We primarily use renewable and recyclable materials in our packaging. We reduce the use of plastic and replace virgin plastic with recycled plastic whenever possible.
– In our products, we avoid combinations of materials that are difficult to recycle.
– We strive to ensure that the waste… – We focus on lasting design.
– We test and guarantee the quality of our products.
– We use as much recycled materials as possible and test completely new material options.
– We develop circular services, such as the Fiskars Pan Care service and the Vintage service.
– We primarily use renewable and recyclable materials in our packaging. We reduce the use of plastic and replace virgin plastic with recycled plastic whenever possible.
– In our products, we avoid combinations of materials that are difficult to recycle.
– We strive to ensure that the waste we produce is recycled or recovered, so that no landfill waste is generated.
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Recyled gold and silver

With a history that spans more than 100 years, the Georg Jensen brand represents quality craftsmanship and timeless aesthetic design, producing lifestyle products ranging from hollowware to watches, jewelry and home products.

Since the beginning of 2023, each newly crafted gold style has been made from 100% certified recycled gold. For silver, the target was to reach a full transition by the end of 2024. We are proud to state that this target was achieved, and since the beginning of 2025, all new Georg Jensen silver jewelry pieces are made with 100% certified recycled silver. … With a history that spans more than 100 years, the Georg Jensen brand represents quality craftsmanship and timeless aesthetic design, producing lifestyle products ranging from hollowware to watches, jewelry and home products.

Since the beginning of 2023, each newly crafted gold style has been made from 100% certified recycled gold. For silver, the target was to reach a full transition by the end of 2024. We are proud to state that this target was achieved, and since the beginning of 2025, all new Georg Jensen silver jewelry pieces are made with 100% certified recycled silver.

The precious materials are obtained by repurposing and refining previously mined gold and silver. The quality, look and feel are just as good as mined gold and silver. However, the process significantly lowers the amount of newly extracted resources from our planet and reduces CO2 emissions related to the jewellery production significantly. For gold jewellery production, the CO2 emission reduction is more than 90%.
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Vintage service

Our Vintage service buys and resells second-hand Iittala, Arabia and Rörstrand tableware, expanding our products’ lifespan.

The service gives consumers a chance to offer their tableware a new home. Consumers can bring pre-owned Iittala, Arabia and Rörstrand tableware and glassware to our store, where each item’s condition is carefully assessed. If the item is no longer fit for resale, we will either recycle or reuse it elsewhere.

In 2024, we helped avoid the consumption of 121 tons of solid natural resources and saved 40 tons of CO2 emissions. The figures cover th… Our Vintage service buys and resells second-hand Iittala, Arabia and Rörstrand tableware, expanding our products’ lifespan.

The service gives consumers a chance to offer their tableware a new home. Consumers can bring pre-owned Iittala, Arabia and Rörstrand tableware and glassware to our store, where each item’s condition is carefully assessed. If the item is no longer fit for resale, we will either recycle or reuse it elsewhere.

In 2024, we helped avoid the consumption of 121 tons of solid natural resources and saved 40 tons of CO2 emissions. The figures cover the Finnish and Swedish markets.

The Vintage service has been delightfully well received. The Vintage service is available in Finland and Sweden.
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Reduce the amount of waste we generate

We reuse or recycle as much of our waste material as we can. Our manufacturing units and distribution centers carefully map and measure their waste and continuously investigate and implement opportunities for improvement. Our goal is that by 2030, all waste from our own operations is recovered or recycled so that zero waste goes to landfill.

Our factories and distribution centers map and measure their waste, and investigate opportunities for improvement that will help us meet our goals. We regularly assess our performance in this area and manage our waste in accordance with ISO… We reuse or recycle as much of our waste material as we can. Our manufacturing units and distribution centers carefully map and measure their waste and continuously investigate and implement opportunities for improvement. Our goal is that by 2030, all waste from our own operations is recovered or recycled so that zero waste goes to landfill.

Our factories and distribution centers map and measure their waste, and investigate opportunities for improvement that will help us meet our goals. We regularly assess our performance in this area and manage our waste in accordance with ISO 14001 and applicable laws and regulations. Waste to landfill has decreased by 79% compared to 2017.

We also collaborate with our partners. For example, our manufacturing unit at Sorsakoski, Finland changed the steel surface treatment from polishing to brushing. The switch reduced the factory’s landfill waste by 30% in 2023, compared to the previous year. The change will be implemented gradually and as a result, the Sorsakoski manufacturing unit will reach zero waste to landfill in 2025 as the waste management partner is able to recycle the waste occurring from brushing.

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Circular cookware

With the help of services and new business models, we can help extend the lifespan of our products even further. A concrete example of this is the Fiskars All Steel frying pan. The Fiskars All Steel frying pan brings together recycled, emission-minimized raw materials, lifecycle extension, and recyclability. These pans are made from emission-minimized stainless steel, which Outokumpu launched in 2022. The footprint of the steel is as much as 92% smaller compared to the global average*.

In addition to minimizing the footprint of the raw material, all cookware coatings are 100% pl… With the help of services and new business models, we can help extend the lifespan of our products even further. A concrete example of this is the Fiskars All Steel frying pan. The Fiskars All Steel frying pan brings together recycled, emission-minimized raw materials, lifecycle extension, and recyclability. These pans are made from emission-minimized stainless steel, which Outokumpu launched in 2022. The footprint of the steel is as much as 92% smaller compared to the global average*.

In addition to minimizing the footprint of the raw material, all cookware coatings are 100% plastic free and do not include PFAS chemicals. The lifecycle of these plastic free products is long, and can be extended even further by recoating them through our Fiskars pan care service. Fiskars pan care has been available in Finland since 2021. Instead of buying a new pan, the proper cleaning and recoating make the pan as good as new.

We also provide an uncoated alternative, the Fiskars All Steel pure line. Due to the robust design and lack of coating, the cookware does not contain parts that wear out. The pans come in recyclable packaging, where the amount of colors and inks is minimized for easy recyclability. All Fiskars All Steel cookware products are made at our Sorsakoski Factory in Finland.

* The emission-minimized stainless steel has a 92% smaller carbon footprint compared to the global average according to the GHG Protocol Scopes 1 to 3. Figures do not include any carbon offsetting. These calculations aim to be compliant with the ISO 14067:2018 (Greenhouse gases — Carbon footprint of products) standard with certain identified simplifications. The calculations have been reviewed by WSP, the strategic advisory, engineering, and design services consultancy company.
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Climate

Combatting climate change is everyone’s responsibility, and we are ready to do our part – globally, and locally in the communities in which we operate.

In 2020, we joined the UN Business Ambition for 1.5 °C initiative. The initiative encourages companies to set emission reduction targets to stop global warming to 1.5 degrees Celsius. The campaign is led by Science Based Targets Initiative together with Global Compact and the We Mean Business coalition. International standards and guidelines, such as ISO 14001, set an important foundation for our climate management, and our science-based targets have been approved by Science Based Targets Initiative.

Most of the emissions in our value chain are generated in the production of purchased goods and services. Other significant sources of emissions are upstream transportation and distribution, employee commuting and business travel. We actively monitor our energy efficiency and our emissions and take action, with the aim of becoming carbon neutral in the near future.

Our targets for 2030:
• We will reduce the greenhouse gas emissions from our own operations (Scope 1 and 2) by 60 per cent from the base year 2017 by 2030.
• We will reduce greenhouse gas emissions from transportation and distribution (Scope 3) by 30 per cent from the base year 2018 by 2030.
• In terms of spend covering purchased goods and services, 80 per cent of our suppliers must have science-based targets by 2029 (target updated Q1/2025).

Climate

-We have set our own science-based emission reduction targets, and we are constantly monitoring their progress. We report openly and regularly on our developments.
-For example, we are replacing natural gas technology with new, cutting-edge technology that uses renewable energy. We are installing solar panels in our manufacturing units and outlets, and are actively working to save energy.
-84% of our manufacturing units have the ISO 14001 environmental certificate.
-We monitor emissions from our deliveries and actively seek to reduce emissions by favoring land freight, for… -We have set our own science-based emission reduction targets, and we are constantly monitoring their progress. We report openly and regularly on our developments.
-For example, we are replacing natural gas technology with new, cutting-edge technology that uses renewable energy. We are installing solar panels in our manufacturing units and outlets, and are actively working to save energy.
-84% of our manufacturing units have the ISO 14001 environmental certificate.
-We monitor emissions from our deliveries and actively seek to reduce emissions by favoring land freight, for example.
-We train and encourage our suppliers to set stringent targets for their greenhouse gas emissions.
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Renewable energy

We are actively looking for ways to use renewable energy in our operations. Currently, Fiskars Group uses renewable electricity in Finland, Slovenia, Poland, Norway, Ireland and the UK, as well as selected locations in the U.S. and Denmark.

In 2024, we purchased a total of 64,731 MWh of certified renewable electricity. The certifications verify that the purchased energy is indeed produced from renewable sources, such as hydroelectric power, wind power, and bioenergy. In 2024, 81% of the purchased electricity was from renewable sources.

We are actively looking fo… We are actively looking for ways to use renewable energy in our operations. Currently, Fiskars Group uses renewable electricity in Finland, Slovenia, Poland, Norway, Ireland and the UK, as well as selected locations in the U.S. and Denmark.

In 2024, we purchased a total of 64,731 MWh of certified renewable electricity. The certifications verify that the purchased energy is indeed produced from renewable sources, such as hydroelectric power, wind power, and bioenergy. In 2024, 81% of the purchased electricity was from renewable sources.

We are actively looking for opportunities to expand renewable energy purchases and utilization to other locations. Fiskars Group has invested in solar panels at its factories Royal Copenhagen Thailand; Rogaška, Slovenia; and Slupsk in Poland; and in its distribution centers in Wall, New Jersey, U.S.; Sydney, Australia; and Hämeenlinna, Finland.
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Engaging suppliers

In addition to closely monitoring and improving our own operations, we are encouraging our suppliers to set science-based targets. To help achieve this, we train our suppliers on reducing emissions and support them in setting science-based targets. At the end of 2024, 64 per cent of these largest suppliers had set themselves science-based targets for reducing greenhouse gas emissions.

Emission-minimized stainless steel for Fiskars’ cookware

We were the first company to make use of the new Circle Green stainless steel produced by Outokumpu, a global stainless steel manufacturer. Circle Green has the lowest carbon footprint in the stainless steel manufacturing industry: 92% smaller compared to the global average.* This new stainless steel will be used in Fiskars branded All Steel cookware products made at our Sorsakoski factory in Finland.
The durable Fiskars All Steel series of coated cookware can be recoated, they are completely plastic-free, fluorine-free and fully recyclable at the end of their long life.

… We were the first company to make use of the new Circle Green stainless steel produced by Outokumpu, a global stainless steel manufacturer. Circle Green has the lowest carbon footprint in the stainless steel manufacturing industry: 92% smaller compared to the global average.* This new stainless steel will be used in Fiskars branded All Steel cookware products made at our Sorsakoski factory in Finland.
The durable Fiskars All Steel series of coated cookware can be recoated, they are completely plastic-free, fluorine-free and fully recyclable at the end of their long life.

*) The emission-minimized stainless steel has a 92% smaller carbon footprint compared to the global average according to the GHG Protocol Scopes 1 to 3. These figures do not include any emission compensation. These emission reduction calculations are compliant with the ISO 14067:2018 (Greenhouse gases — Carbon footprint of products) standard with certain identified simplifications. The calculations have been reviewed by WSP, the strategic advisory, engineering, and design services consultancy company.
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Biodiversity

Our business depends on nature and natural resources. Our visionary designers have sought inspiration from nature, and many of our products include materials that come from nature. Protecting the environment and preserving biodiversity are our responsibility, and essential for our future.

Biodiversity

– Fiskars Group is working on assessing actual and potential impacts on biodiversity and ecosystems both at the company’s own site locations,
and in the upstream value chain.
– We avoid harmful chemicals and always follow the law when handling chemicals. We ensure by having strict guidelines that chemicals do not harm the environment or people.
– We pay attention to the environment when making purchases: in textile products, we favor natural or recycled materials, we do not buy endangered or threatened tree species, we favor recycled metal and aluminum, and we ensure that… – Fiskars Group is working on assessing actual and potential impacts on biodiversity and ecosystems both at the company’s own site locations,
and in the upstream value chain.
– We avoid harmful chemicals and always follow the law when handling chemicals. We ensure by having strict guidelines that chemicals do not harm the environment or people.
– We pay attention to the environment when making purchases: in textile products, we favor natural or recycled materials, we do not buy endangered or threatened tree species, we favor recycled metal and aluminum, and we ensure that the raw materials for our products of animal origin are ethically sourced. In order to better ensure the ethical production and organic content of textiles, we were granted the Global Organic Textile Standard (GOTS) certificate in June 2023.
– Our brands support organizations and operators who work to preserve biodiversity. We also train our staff and customers on the subject.
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Fiskars Village forests

Fiskars Group owns approximately 14,000 hectares of sustainably managed FSC™-certified (FSC C109750) and PEFC-certified (PEFC / 02-21-18) forests around the area of the Fiskars Village and on the Hankoniemi peninsula in southern Finland. Both the FSC and PEFC certification systems promote the responsible and sustainable management of the world’s forests.

These forests also include Dagmar Park, a 40-hectare park, which Fiskars Group donated in 2017 for public use by present and future generations of visitors to celebrate the 100 years of Finnish independence. The nature conservat… Fiskars Group owns approximately 14,000 hectares of sustainably managed FSC™-certified (FSC C109750) and PEFC-certified (PEFC / 02-21-18) forests around the area of the Fiskars Village and on the Hankoniemi peninsula in southern Finland. Both the FSC and PEFC certification systems promote the responsible and sustainable management of the world’s forests.

These forests also include Dagmar Park, a 40-hectare park, which Fiskars Group donated in 2017 for public use by present and future generations of visitors to celebrate the 100 years of Finnish independence. The nature conservation area was handed over to the Finnish state’s forest enterprise for an annual lease of one euro.

Sustainable forest management is important for us and helps us to maintain our forestland for decades to come. We have measures in place to support biodiversity in the land and water areas owned by Fiskars Group. We protect, restore, and create new habitats. In recent years, we have carried out measures to enlarge the area of forest pastures, create wetlands, and restore groves as well as habitats of endangered plants. We are also constantly working towards increasing the proportion of hardwoods and noble hardwoods in our forest. Restoring and conserving biotopes and protecting biodiversity is a continuous process, and we are constantly looking into identifying new areas, which have high conservation value.
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We save water

We use water resources carefully. The water requirements of our production facilities vary according to the products and technical solutions, and we monitor our water consumption closely.

In order to reduce water consumption, we recycle water in our production whenever possible, and the discharged water is treated in accordance with the regulatory requirements for all waste water.

We also make every effort to ensure that our use of water does not negatively impact the communities and environments in which we operate.

To learn more about our sustainability commitments, targets, and actions, please see our Sustainability Statement in our Annual Report 2024