Fiskars Group Cookie Policy

This Cookie Policy informs you how Fiskars Group and its affiliates (together “Fiskars”) use cookies, web beacons and other similar technologies (jointly referred to as “Cookies”) in its websites and how you can manage and control the use of Cookies on your computer or device. This Cookie Policy is applicable to all Fiskars Group websites unless otherwise stated on such website’s cookie policy.

In order to provide you with an online experience with personalized features and content, you will need to allow your computer, tablet or mobile device to accept Cookies.

Should you have any questions related to our Cookie Policy, you are welcome to contact our Customer Service.

1. What are Cookies?

Cookies are small files, typically letters and numbers, placed on your computer or device by a web server when you access certain websites. Cookies are stored on your computer’s hard drive or other terminal equipment when you browse our websites.

2. What type of Cookies do we use and why are they used?

Functional Cookies: We use functional Cookies to ensure the functionality of our websites. These Cookies enable a website to remember your login information and remember other selections done by you during your visit to our websites (such as, the things you put in your shopping cart or for the website’s video content to function properly).

Preference Cookies: Preference Cookies enable a website to remember information that changes the way the website behaves or looks, such as your language settings or location.

Performance Cookies: We also want to develop our platform, our online stores and other services we offer to you. This is why we use performance Cookies on our websites. These Cookies collect information which we use for reporting and analytics, such as how you use our websites and how often you visit the websites.

Marketing Cookies: We use marketing Cookies on our websites. These Cookies help us to tailor marketing to you and your interests and provide you with a more personalized service in the future. Without these Cookies, the advertisements that you see may be less relevant and interesting to you. These Cookies remember that you visited our website, and we may share this information with third parties, such as advertisers, so that you may see our advertisements on other websites as well. In section 4 below, there is information on the third-party recipients with whom we share this data.

3. Recipients

Third parties which receive your data through Cookies are:

  • We use Google’s advertising services on our website. Due to the use of Google’s advertising services, your web browser automatically sends certain information to Google. For more information on Google’s services and the information collected in connection therewith, please visit Google’s information page, available at Google’s website. 
  • We may use also Youtube content on our website, and certain cookies may be needed to enable such use. Please refer to Google’s information page for more information.

4. Social Media Plugins

We also use certain social media plugins on our websites which place Social Media and Content Cookies, for example, to enable you to “Like” something on Facebook, or play Instagram or YouTube videos directly on our websites. Please note that some of these third-party services use Cookies that are also used for purposes such as behavioral advertising, analytics or market research, and your data may be transferred to these third parties.

Please note that certain third parties, such as Facebook, may use another third party to track the activities on our websites and offer targeted advertising based on that. We recommend that you familiarize yourself with the policies of other social media platforms you use.

Some of the relevant policies applicable to these sites are available at the following addresses:

  • Facebook: For more information about Facebook’s personal data protection policy, please visit
    http://www.facebook.com/policy.php. You can also block Facebook’s social plugins with addons
    for your browser, for example with the “Facebook Blocker.”
  • YouTube: For more information concerning the protection of personal data, please visit:
    https://www.youtube.com/static?template=privacy_guidelines.
  • Twitter: For more information about Twitter’s privacy policy, please visit:
    https://twitter.com/privacy?lang=en.
  • Pinterest: For more information on Pinterest’s privacy policy, please visit:
    https://policy.pinterest.com/en.
  • Instagram: For more information on Instagram’s privacy policy, please visit:
    https://help.instagram.com/519522125107875.

5. Data collected by Cookies

Cookies we use enable us to track the following information about visitors to our websites. This information is used, for example, to maintain our websites, provide our customers with an online shopping experience with personalized features and content, and to personalize advertisements.

  • IP address (masked);
  • Location: country, region, city, approximate latitude and longitude (Geolocation);
  • Date and time of the request (visit to the site);
  • Title and URL of the page being viewed;
  • URL of the page that was viewed prior to the current page (Referrer URL);
  • Screen resolution of user’s device;
  • Time in local visitor’s time-zone;
  • Links to an outside domain that were clicked;
  • Pages generation time;
  • Main language of the browser being used;
  • Browser version, browser plugins (PDF, Flash, Java etc.) operating system version, device
    identifier;
  • Language of the visited page;
  • Site Search;
  • Random unique Visitor ID;
  • Time of the first visit for the specific visitor;
  • Time of the previous visit for the specific visitor;
  • Number of visits for the specific visitor.

6. How do we use Cookies to personalize marketing messages?

We strive to provide you with the best possible user experience on our websites and to show you only content which feels relevant to you. In order for us to do that, we use Cookies on our online channels and our partners’ online channels to follow activities in online services. This enables us to collect information, for example, on your preferences, based on which we can customize the marketing communications we provide you.

We may use your personal data collected via Cookies for the personalization of advertisements and marketing messages when we have received your consent for this use of your personal data or when we have a legitimate interest to process your personal data for this purpose. More information on the processing and safeguarding your personal data can be found in our Privacy Policy.

Please note that even if you have chosen to opt-out from personalized marketing you may still see advertising by different Fiskars Group brands around the internet. This is not based on personalization of your data.

7. How can I control Cookies?

After selecting your preferred Cookies, you may always change your preference by visiting “Cookie Settings” at the bottom of our websites. Most browsers automatically accept Cookies, but you can choose whether or not to accept Cookies by adjusting your browser settings and deleting any Cookies already placed on your device by our websites.

Please note that disabling or deleting Cookies may prevent you from using some parts of our websites. You can set most modern browsers to prevent any Cookies being placed on your device, but you may then have to manually adjust some preferences every time you visit a website/page. Some services and functionalities may not work properly at all (for example, profile logging-in). You can find instructions for deleting Cookies in different browsers available on the market at http://www.allaboutcookies.org.

You may also be able to opt out from certain third-party-managed advertising Cookies directly on the third-party websites. To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.

For more guidance on your opt out options, please consult the following opt out and consumer choice related
pages of the following initiatives developed by companies in the online advertising industry:

8. How long do Cookies remain on my computer or mobile device?

We use two types of Cookies: Persistent and Session Cookies. Session Cookies last until you stop browsing and Persistent Cookies last until their expiration or deletion. Most Cookies we use are Persistent and they are not removed once you close your browser or exit our website. Persistent Cookies are used when information is preferred to be stored for more than one visit to a website. For more specific information, please see the lists below of Cookies used on our website.

9. Changes to this Cookie Policy

We reserve the right to change and modify this Cookie Policy from time to time. When we post changes to this Cookie Policy, we will modify the “effective date” at the top of this Cookie Policy to indicate when such changes have come into effect. If the changes are material and adversely affect you, we will post a prominent notice advising of such changes at the beginning of this Cookie Policy and on our websites’ homepages.

10. List of Cookies used on our website

This section explains in more detail the Cookies that are in use on our website.